Last year, we promised big changes at The NewStandard, and we delivered with lots of new features we hope make our site more useful to you. Now that weâ€™ve revitalized our site, our next goal is to reach out to as many people as possible and make them regular readers and supporters.
We have another make-or-break membership drive coming up in April, and our biggest challenge is figuring out how to attract more readers to TNS and how to convince readers to donate once they become regulars.
From your letters and survey responses, weâ€™ve learned that TNS readers have a wide range of interests, experiences and expertise. Thatâ€™s why we need your help.
Weâ€™re inviting you to join a readership-wide brainstorm to come up with fresh ways to promote and fundraise for TNS.
We need everyone to contribute what they can. Maybe youâ€™re a marketing professional with loads of wisdom to impart. Or maybe youâ€™re a regular reader who can spot a strategy weâ€™ve been missing to convince you to start donating. Maybe you remember how you first heard of The NewStandard and can help us find similar avenues to bring others into our fold the same way.
No suggestion is too small or too outlandish. So please post advice (or questions you have before you can give your advice) here, or if you prefer to tell us your thoughts privately, you can send email to email@example.com.